Email marketing may be optimal for small budget marketing but Its reach is far beyond. Email marketing involves sending flyers, videos, texts to promote or to educate customers and encourage sales.
Email is still relevant in today’s world because even today:
Asking customers for their contact number at the point of sale is highly beneficial as it allows the business to text the customer and engage them through offers and discounts. SMS or WhatsApp marketing is highly beneficial because whatsapp has over 1.5 billion users and every other person is more active on text now a days. It is also cheap in comparison to other forms of marketing. SMS marketing is vital because: